Cobblers’ children have no shoes
— Rumplestiltskin. Not really. I’ve no idea.

Long (but worth it) video where Bob Greenberg (Chairman, CEO & Chief Creative Officer) and Barry Wacksman (EVP, Chief Growth Officer) from the estimable R/GA talk about agencies for the digital age. The best bit is where they talk about campaigns vs programs vs platforms.

via Ben Malbon at BBH Labs

Ouch. Savage.