September 2009
21 posts
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How teens use media - June 2009
Nielsen Report: How Teens Use Media | June2009
Highlights. Teens…
are NOT abandoning TV for new media
love the internet but spend far less time browsing than adults
watch less online video than adults
are more likely than adults to use their media one at a time
are a LOT younger than I am
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My RSS feed has moved to Feedburner
And the link is: http://feeds.feedburner.com/phildearson
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10 principles of social marketing
People not consumers - Mark Earls
Social agenda not business agenda - Le’Nise Brothers
Continuous conversation not campaigning - John V Willshire
Long term impacts not quick fixes - Faris Yakob
Marketing with people not to people - Katy Lindemann
Being authentic not persuasive - Neil Perkin
Perpetual beta - Jamie Coomber
Technology changes, people don’t ...
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It’s not called the Hard Problem of Consciousness for nothing.
– Rebecca Saxe at TED Global 2009
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What other people say about you is more important than what you say about...
– Copyblogger - Authority Rules
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Sparkling conversation from the sleep-deprived...
Gorgeous wife: I say tomato
Me: So do I
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